Struggling with your Quality Score in Google? Here is a really simple trick that helps in most cases for 2 word keywords to improve Quality Score. If you have a keyword such as ‘black hat’ and have a QS of 4/10, try putting a ‘.’ between the two keywords as it resets the QS of [...]
Posts Tagged ‘Quality Score’
Instantly Improve Google Quality Score on Two Word Keywords
Posted: 26th May 2010 by blackhat in Google Quality ScoreTags: Quality Score
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The Importance of Relevancy for Google PPC Ad’s
Posted: 18th May 2010 by blackhat in Google AdWordsTags: Black Hat PPC, Google AdWords, Quality Score
We recently did a test to discover the effects that Relevancy has in Google’s algorithm, as we wanted to see what difference a ‘good’ PPC campaign has with relevant keywords and ad copies as opposed to a ‘bad’ PPC campaign where keywords and ad copies did not match. We created a Mythical Brand to [...]