Archive for the ‘Mobile’ Category

Google have announced the launch of mobile sitelinks for advertisers as of yesterday. You can read all about this latest innovation (yes, another one! ) on the Google Mobile Blog… Google Mobile Blog Why are the Blackhatters mentioning this? (as its not really black hat ppc) Just to let readers know that if you have [...]

The BlackHatters were looking at our campaigns the other day and noticed we’d had a few that were opted in to both Computers as well as mobile devices.  Now fair enough, this is mainly down to laziness on our part…but really what difference does it make to split out you mobile and you computers campaigns? [...]

The BlackHatters have found out the latest innovation from Google for mobile advertisers. Google are soon to be releasing a new ad format on mobile campaigns which will allow advertisers to only promote a click-to-call number on their ad, as opposed to actually having the ad go through to an actual website. This has always [...]

Tracking Mobile Through Google Analytics

Posted: 11th June 2010 by blackhat in Google Analytics, Mobile
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We saw this recently and thought it was worth mentioning. Google Analytics has recently been updated to allow you to track calls through a website. http://www.google.com/analytics/apps/about?app_id=56001 This is a very easy way for a site without an an online checkout to make money through a call centre…or even just for those enterpreneurs who have started [...]

Making your site ready for Mobile

Posted: 4th June 2010 by blackhat in Mobile
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Have a website? Want to get mobile traffic to it as well? But you dont know how to go about doing it? Well here is a handy tool that can be used to check your websites ‘mobile readiness’ and then gives you recommendations on how to make your site ready to be displayed on mobile [...]