In case you have you forgotten in all the hype around Google Instant…today is the day of the Google Trademark Policy change as reported in our post Google Trademark Policy: No Brand Protection Anymore (you need to read this article, biggest change in PPC in 2 years!)
We’ve been testing this today and are now seeing that ad copies are not getting rejected for trademark reasons but are ‘pending review’ currently. We asked Google when we would see this trademark policy rolled out and official line from one of our Google chums was…
I just received communication on the Trademark policy issue and have been informed that this is due to be rolled out at midday in Mountain View California, therefore our team are recommending that any ads you may want to submit should be kept on hold until tomorrow morning as they may be disapproved today.
So looks like it may well be tomorrow (GMT) before this is properly rolled out. The BlackHatters will keep you updated with any developments.
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