Will Be Back Soon

Thanks for all those of you who are still following Black Hat PPC.

We have had to ‘go underground’ for a while, but the day where we will make a return is coming again soon.

We will keep you posted.

BH

BlackHat back…Enhanced Campoos

Yo!

Apologies to our readers for being away for a bit. We could blame it on laziness but the real truth is we’ve just been silly busy with our own projects.  Unlilke other PPC blogs out there (cough cough…PPC Hero) we aren’t a blog with a team of writers regurgitating PPC best practice to drive […]

The Google Stack…where is it going to end?

Googler’s have a new buzz word at the moment! Gone are the days where Google reps couldn’t say 3 words without mentioning either ‘You Tube’ or ‘Mobile’…no thats so 2012…now its all about ‘The Google Stack.’

Now the first question you may ask is…what the hell is The Google Stack?

Well let us explain…

This is Google’s […]

Improve Your CTR for PLAs – Use Naked Chicks!

The BlackHatters were told (thanks guys) about this new and innovative way to improve the CTR rate of your Product Listing Ads (PLA’s) that Firstbathrooms.com has come up with…

Using Naked Chicks in your images!

Check out this ad for the term ‘shower enclosures’…

Nice! They have used a naked girl to model in their shower enclosure […]

A Career in PPC

Thinking of getting into PPC?

What can you expect from a career in PPC?

We were recently asked these questions by a few of our readers (thanks for the support! :-))

Here’s our guide to the kind of roles and salary expectations you should have for the first 5 years on starting off in a career in […]

Search Partner Ads bigger than Google Search Ads?

The BlackHatters noticed something the other day that we had not noticed before…

When Google AdWords delivers ads on Google Search, users can only click on the Headline of the Ad Copy (as well as the sitelinks.) However, when Google AdWords delivers ads on Google Search Partners, every part of the Ad Copy is clickable […]

End of Google Affiliate Network – No More ‘Growth without the Grind!’

The news broke today that Google have made the decision to terminate the Google Affiliate Network, to focus on other products. Affiliates were told this via email from Brain Clark at Google…

We are sure many of you have heard, Google Affiliate Network has, in their words, “…made the difficult decision to retire Google Affiliate […]

Google Urgent Response…not so urgent

If you are in the UK and have been trying to get help with your Google AdWords account last week, you may have been having a few difficulties. Many of the UK managers have been over in the US for a Google conference so their account management service has been on hold. Google, preparing […]

eBay and investing in PPC…a point everyone else is missing

Okay, there have been loads of articles on PPC blogs  in the past weeks following eBay’s report on why PPC is a bunch of pooh and no one should invest in it anymore.

Don’t worry we aren’t going to regurgitate the whole report for you but you can read it for yourself here (be warned…its […]

Google AdWords Enhanced Campaigns: What it really means!!!

On Wednesday Google announced its latest update to Google AdWords, Google Enhanced Campaigns. We know we are two days late writing about this…but we’ve been busy reading everyone else blog posts, white-papers and points of view and whilst there are some really good articles out there on the topic, we don’t feel they are really saying […]